One of the first things I do when I'm researching travel destinations - whether that be in Italy or in other countries - is to check and see if they have a local tourism website. I've found that in the past when I've been looking for things to do and see, or or accommodation options, that these local websites are very comprehensive and informative.
My Italian is not that good so I can only really understand what's happening on the site from the pictures and making inferences from those -- I think a great way they could get more tourism is if they had a way of converting the site into multiple languages. However, it does look just beautiful there from the pictures they have displayed, and based on those alone it has increased my interest in visiting this particular area of Italy.